Privacy Policy

How we collect, use, and protect your information

Last Updated: November 15, 2023

At Ambient Wave Photography, we respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website and tell you about your privacy rights and how the law protects you.

Please read this privacy policy carefully before using our services.

1. Information We Collect

We collect several types of information from and about users of our website, including:

Personal Information

When you interact with our website, we may collect personal information that identifies you, such as:

  • Name
  • Email address
  • Phone number
  • Postal address
  • Payment information (when purchasing services)

Non-Personal Information

We also collect non-personal information that does not directly identify you, including:

  • Browser type and version
  • Operating system
  • IP address
  • Referral source
  • Time spent on pages
  • Pages visited
  • Geographic location (country and city level)

Information Collection Methods

We collect information through:

  • Direct interactions: When you fill out forms on our website, subscribe to our newsletter, or contact us.
  • Automated technologies: As you navigate through our site, we may automatically collect technical data using cookies and similar technologies.
  • Third parties: We may receive information about you from analytics providers, advertising networks, and search information providers.

2. How We Use Your Data

We use the information we collect for various purposes, including:

To Provide and Improve Our Services

  • To deliver the content and services you request
  • To process transactions and send related information
  • To maintain and improve our website and services
  • To develop new products, services, and features

Communication

  • To respond to your inquiries, comments, or questions
  • To send administrative information, such as updates to our terms or privacy policy
  • To send marketing communications, if you have opted in to receive them
  • To provide customer support

Analysis and Personalization

  • To analyze usage patterns and trends
  • To personalize your experience on our website
  • To measure the effectiveness of our marketing campaigns
  • To make recommendations that may interest you

Legal Compliance and Protection

  • To comply with legal obligations
  • To enforce our terms of use
  • To protect our rights, privacy, safety, or property
  • To protect against fraudulent, harmful, or illegal activity

Legal Basis for Processing

We process your personal data based on one or more of the following legal grounds:

  • Consent: When you have explicitly agreed to the processing of your personal data.
  • Contract: When processing is necessary for the performance of a contract with you.
  • Legitimate Interests: When processing is necessary for our legitimate interests, provided those interests don't override your fundamental rights and freedoms.
  • Legal Obligation: When processing is necessary to comply with a legal or regulatory obligation.

3. Data Sharing and Disclosure

We may share your personal information with:

Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

  • Payment processing
  • Data analysis and analytics
  • Email delivery
  • Hosting services
  • Customer service

These service providers are only permitted to use your information to provide services to us and are required to keep your information confidential.

Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

With Your Consent

We may share your information with third parties when we have your consent to do so.

International Transfers

Your personal information may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country.

We have taken appropriate safeguards to ensure that your personal information remains protected in accordance with this privacy policy when transferred internationally.

4. Data Security

We have implemented appropriate technical and organizational measures to protect the personal information we collect and process. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information.

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal information, we consider:

  • The amount, nature, and sensitivity of the personal information
  • The potential risk of harm from unauthorized use or disclosure
  • The purposes for which we process the personal information
  • Whether we can achieve those purposes through other means
  • The applicable legal requirements

5. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

Right to Access

You have the right to request a copy of the personal information we hold about you.

Right to Rectification

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.

Right to Erasure

You have the right to request that we delete your personal information in certain circumstances.

Right to Restrict Processing

You have the right to request that we restrict the processing of your personal information in certain circumstances.

Right to Data Portability

You have the right to request that we transfer your personal information to another organization or directly to you.

Right to Object

You have the right to object to the processing of your personal information in certain circumstances.

Right to Withdraw Consent

If we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

How to Exercise Your Rights

To exercise any of these rights, please contact us using the details provided in the "Contact Information" section below. We will respond to your request within the timeframe required by applicable law.

Please note that we may need to verify your identity before responding to your request. In some cases, we may also have legal grounds to deny your request, which we will explain to you.

6. Cookies Policy

Our website uses cookies and similar technologies to distinguish you from other users of our website. This helps us provide you with a good experience when you browse our website and also allows us to improve our site.

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners.

Types of Cookies We Use

We use the following types of cookies:

Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and account access. You may disable these by changing your browser settings, but this may affect how the website functions.

Analytics Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site.

Functionality Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

Advertising Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites.

Managing Cookies

Most web browsers allow you to control cookies through their settings. You can:

  • Delete all cookies from your browser
  • Block all cookies by activating the setting on your browser to refuse cookies
  • Block or allow specific types of cookies

Please note that if you choose to block all cookies, you may not be able to access parts of our website or our services may not function properly.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.

7. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child under 16 without verification of parental consent, we take steps to remove that information from our servers.

8. Changes to This Privacy Policy

We may update our privacy policy from time to time. Any changes will be posted on this page with an updated revision date. If we make material changes to this privacy policy, we will notify you either through the email address you have provided us or by placing a prominent notice on our website.

We encourage you to review this privacy policy periodically to stay informed about how we are protecting your information.

9. Contact Information

If you have any questions or concerns about this privacy policy or our data practices, please contact us:

Ambient Wave Photography

2 Liam Parkway, Robinsonfort B26 3SX

United Kingdom

Email: [email protected]

Phone: +440412978174

Data Protection Authority

If you are located in the European Economic Area (EEA) and believe that we have not adequately resolved your data privacy concern, you have the right to lodge a complaint with your local data protection authority.